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Sudden Motion Sensor Banner

Agency: 
Published/Aired: 
November 2010
Description: 

You can try the banner out here.
The Audi Ski Jump movie is a legend. On the 30th anniversary of the quattro® technology we reinterpret the idea in a contemporary style: as an interactive web experience. The tools: Firefox 3.6 and the MacBook's Sudden Motion Sensor. The result: The first banner in the world with motion control. Or in other words: "Vorsprung durch Technik" (Advance through Technology).

Comments (11)

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Highest Rated

clayology com's picture
clayology com
Activity Score 245

Wow!

Ads u create needs Attention!! http://www.claycardstudio.com

shortafella's picture
shortafella
Activity Score 1063

like it

Guest's picture
Guest

Okay so let's alienate 99% of the internet. Hooray!

Guest's picture
Guest

very cool, i feel it

Guest's picture
Guest

Nice experiment, well done! (because thats what it is meant to be?)
I think the target group wasnt that big, right? People with Mac Books and Motion Sensor... Cool.

Guest's picture
Guest

hungry for some awards, neue digitale? try something real for a change..

Draper's picture
Draper
Activity Score 183

Needs some time to load... But nice though...

Guest's picture
Guest

beautiful

Guest's picture
Guest

So this is an ad that doesn't work for the majority of viewers, based on a 23-year-old TVC most people have never seen that wasn't all that interesting to begin with. Umm... No. (And I'm an Audi fan.)

Guest's picture
Guest

Nice. Even it is an award thing.

clayology com's picture
clayology com
Activity Score 245

Wow!

Ads u create needs Attention!! http://www.claycardstudio.com

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