Apple: Stroke alert

Advertising School: Westerdals School of Communication, Oslo, Norway
Art Director: Pia Ølstad
Copywriter: Sveinung Arnestad
Published: April 2013


jillefski's picture
114 pencils

You're either having a heart attack or you're drunk, or your kid is just playing with your phone… In my opinion, I don't think it would work.

I believe that you should review your video case: it took a more than one minute to get to the idea. Take a look as these two great examples (obviously on a different level):

They tell the idea in less than 30 sec., after, as the audience is already engaged, they take the rest of the time to explain it.

Just one last thing: with so much text the case becomes incredibly boring.

Great thinking and effort, keep up the good work!

Pete R.'s picture
Pete R.
2079 pencils

I don't think it will work, but if it does great idea.

Agree with jillefski, too long!

Art & Illustration

kleenex's picture
34165 pencils

nice idea, but I think the drunk texting is just the same as other problems of stroke right...

Log in or register to post comments