00:00
NewerOlder

Amnesty International Hungary: 1% donation

Experience it interactively: http://tribalddb.hu/works/amnesty/index.html

A well-known tagline of Amnesty International was used, and an interactive function was added to dramatize what AI stands for. The idea of this intro-teaser is to look like a video, and to surprise the user to interact with it. Users expecting a video got something more.

Advertising Agency: Tribal DDB Budapest, Hungary
Creative Director: Dezső Nagy
Creative Consultant / Copywriter: Gábor Spielmann
Art Director: Balázs Jekler
Art Director Flash: Dávid Bárdos
Photographer: Rene Mansi
Account Directors: Christoph Hille, André Musalf
Account Manager: Eszter Nagy
Released: March 2009

Related videos by Shutterstock

19 comments

alexander_bickov's picture
alexander_bickov
3279 pencils

Beautiful interaction of message with user

mikeelrapido's picture
mikeelrapido
1929 pencils

Great idea!

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

hagemony's picture
hagemony
335 pencils

thumb. no doubt!

slowrider's picture
slowrider
648 pencils

great

one should not take life so seriously - as one will not come out of it alive.

tirthomitro's picture
tirthomitro
2720 pencils

this is awesome

they showed me a picture & i laughed
dignity has never been photographed

shwet's picture
shwet
103 pencils

min blowing

shweta

Guest's picture
Guest

Great!!

Guest's picture
Guest

this is super great!:D didn't look like an ad at all! great job DDB!:)

Guest's picture
Guest

Awesome... great idea...

Goblin's picture
Goblin
407 pencils

I love this!

kgeiger's picture
kgeiger
7050 pencils

Cheers.

janed's picture
janed
98 pencils

simply awesome!!!

Guest's picture
Guest

Four thumb !

Guest's picture
Guest

wow

Guest's picture
Guest

it's AWSOME!!!

thegraphicalsense's picture
thegraphicalsense
38 pencils

It's AWESOME!

K.I.D_PUNK's picture
K.I.D_PUNK
151 pencils

GOOD..

Wordnerd's picture
Wordnerd
6662 pencils

yes, thank you!

raavigeorgian's picture
raavigeorgian
2444 pencils

brilliant ideas don't need any copy

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop.
Log in or register to post comments