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Published/Aired: 
December 2010

Alzheimer Society of Montréal: Zero

Also From This Campaign (2 items)

Description: 

Digital advertisment created by Cossette, Canada for Alzheimer Society, within the category: Public Interest, NGO.

Advertising Agency: Cossette Montréal, Canada
Chief Creative Officer: Michel De Lauw
Creative Director: Laurent Prud'homme
Art Director: Maxime Sauté, Julien de Preux
Copywriter: Etienne Mérineau

Comments (9)

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Highest Rated

sirvan's picture
sirvan
Activity Score 29860

Hmmm. I gotta admit, when I saw the "set up" i thought it was going to be better than it was. And it was just okay.

There's a better execution here somewhere,

+++

"I love some things, and don't love some other things."

Ron Burgundy's picture
Ron Burgundy
Activity Score 1632

very nice

atb2005's picture
atb2005
Activity Score 13557

Is this like an app?

alistair's picture
alistair
Activity Score 162

No it's a mobile banner ad.

atb2005's picture
atb2005
Activity Score 13557

thanks

CrackerJackFlash's picture
CrackerJackFlash
Activity Score 19502

Scary good.

Hiperion's picture
Hiperion
Activity Score 3138

Great job

sirvan's picture
sirvan
Activity Score 29860

Hmmm. I gotta admit, when I saw the "set up" i thought it was going to be better than it was. And it was just okay.

There's a better execution here somewhere,

+++

"I love some things, and don't love some other things."

Glut's picture
Glut
Activity Score 3935

Clap clap.

hambone's picture
hambone
Activity Score 12

I didn't think the written words in the beginning of the ad was very necessary.

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