Alzheimer Society of Montréal: Zero
Advertising Agency: Cossette Montréal, Canada
Chief Creative Officer: Michel De Lauw
Creative Director: Laurent Prud'homme
Art Director: Maxime Sauté, Julien de Preux
Copywriter: Etienne Mérineau
Published: December 2010

9 comments
very nice
Is this like an app?
No it's a mobile banner ad.
thanks
Scary good.
www.crackerjackworks.com
Great job
Hmmm. I gotta admit, when I saw the "set up" i thought it was going to be better than it was. And it was just okay.
There's a better execution here somewhere,
+++
"I love some things, and don't love some other things."
Clap clap.
I didn't think the written words in the beginning of the ad was very necessary.