To gain attention of new people to closed community of Airsoft players we focused on Counter-Strike fans. We used the possibility to make own tag on wall – virtual guerilla marketing – to create the game in the game.
Digital advertisment created by Chaknoris, Ukraine for Airsoft Club Militarist, within the category: Recreation, Leisure.
“Say Less, Do More”: Words of Inspiration From the 2017 Clio Sports AwardsRead More
Inside the Agency
How DDB’s Ari Weiss And Keith Reinhard Are Embracing Ad Legend Bill Bernbach’s “Rebel Spirit”Read More
Ward+Robes Designer Gowns Offer Individuality for Hospitalized TeensRead More
Empathy, Observation, Openness: IDEO’s Roshi Givechi on the Narrative of Product DesignRead More