AfroReggae: Putting favelas on the map

URL: http://www.afroreggae.or/tanomapa

Advertising Agency: JWT, Brazil

Chief Creative Officer: Ricardo John
Chief Integration Officer: Mauro Cavalletti
Head Of Planning: Fernand Alphen
Head Of Art: Fabio Simões
Copywriters: Paulo Amaral, Sleyman Khodor, Helio Marques
Art Directors: Vitor Veras, Lucas Reis, Henry Kage, Fernanda Sousa
Production Director: Marcia Lacaze
Producer: Paula Ferrari
Photography: Regis Fernandez
Production Company: Nitro B
Director: Gabriel Gemenez
Audio: S De Samba
Voiceover: Simoninha
Media: Maira Toledo, Elaine Endo
Project Manager: Hesli Carvalho
Digital Producer: Rodrigo Alberini
User Experience: Mayra Sasso, Carolina Tod
Other Advertising Agencys: Maplink, Fillet, Digibase

December 2013


Mr. The Bear's picture
Mr. The Bear
243 pencils

great idea

Bear It

kleenex's picture
40296 pencils

nice looking video.

TwinBuilder's picture
64 pencils (the same project dated on 2009) (Google Creative Sandbox - January 2013)

And these slums were already in Google Maps and Bing Maps way before AfroReggae put then in this hotsite.
The videocase is great, but not says the true.

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