Film advertisment created by DDB, Brazil for WWF, within the category: Public Interest, NGO.
In 2001, one of the worst tragedies in the history of humanity killed 2,819 people.
In 2005, the tsunami killed 280,000 people. That's 100 time more death.
Our planet is brutally powerful. Respect it. Conserve it.
WWF for a living planet
Advertising Agency: DDB Brazil
Executive Creative Directors: Sergio Valente
Creative Directors: Guilherme Jahara
Copywriters: Rodolfo Sampaio
Art Director: Guilherme Jahara
Photographer: Getty Images
Illustrator: Big Studios
Art Buyer: Carmen Castillo, Carolina Galastri, Clariana da Costa
Account Supervisor: Alcir Gomes Leite, Ana Paula Grassmann
Advertiser's Supervisor: Heloisa Helena de Oliveira
Producer: Nereu Marinho, Edson Harada
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