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Jogo Bendito

Agency: 
Published/Aired: 
December 2013
3339

TyC Sports: Jogo Bendito

Description: 

Film advertisment created by Y&R, Argentina for TyC Sports, within the category: Recreation, Leisure.

Advertising Agency: Y&R, Argentina
Executive Creative Directors: Martín Mercado, Darío Rial, Diego Tuya, Martín Goldberg
Creatives: Nicolás Massimino, Nicolás Ochoa
General Account Director: Eugenia Slosse
Account Executive: Victoria Rossetti
Executive Agency Producer: Luis Pompeo
Agency Producer: Agustín Borgognoni
Editing: Guillermo Paz, Maximiliano Scheggia
Post Production: Daocho Gabriel Mongardi
Sound: Twins

Comments (5)

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Perkptar's picture
Perkptar
Activity Score 392

Bien jalado, Francisco. Para atrás ni para coger impulso. Well done, chicos.

Andrés Téllez V.
consumo|sentido

Mr. The Bear's picture
Mr. The Bear
Activity Score 243

My first thought "this is so wrong" but I actually like it......

Bear It

italobarbiero's picture
italobarbiero
Activity Score 18

I actually felt the same. And at the end, being an argentine like the Pope, I know he approves of this 100%. What I may not agree with is that TyC Sports makes a lot of money with this. I hope they ask the Pope to what cause or charity he would like to contribute with some of the revenues TyC will receive from this ad.

kleenex's picture
kleenex
Activity Score 48489

not bad.

ironman1979's picture
ironman1979
Activity Score 1080

Gold on the Cannes category: best use of Pope's speech

Advertising in funnier than making weapons.

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