November 2010

To herald the launch of their holiday drinks and their signature red cups, Starbucks used the magic of snowflake kites to bring you the first snowfall of the season. The TV spot is running on cable networks such as MTV, TBS and Comedy Central.

Film advertisment created by BBDO, United States for Starbucks, within the category: Food.

Advertising Agency: BBDO, USA
Chief Creative Officer: David Lubars
Senior Creative Director: Linda Honan
Producer: Becky Burkhard
Copywriter: Laddie Peterson
Art Director: Danilo Boer
Executive Music Producer: Rani Vaz
Production Company: Epoch/ Rattling Stick
Director: Danny Kleinman
Director of Photography: Carl Nilsson
Edit House: Cut & Run
Editor: Steve Gandolfi
Visual Effect: Framestone
VFX: Mary Butler
Producer: James Razzall
Mixing: Steve Rosen / Sonic Union
Music: “Snow Day” by Matt Pond PA

Comments (7)

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Temple's picture
Activity Score 11337

Why would you need a whole minute to tell us the obvious. And not so interestingly.

morse's picture
Activity Score 17883

It's pretty and feels like Christmas.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Guest's picture

nize! makes me smile

CuriousPencil's picture
Activity Score 4225

Makes me feel Christmassy too, but maybe I'm too practical for my own good: that number of kites, jowl-to-jowl, floating in a soft Summer breeze- in the Winter-had me being realistic and simultaneously disappoined .Great soundtrack though.

sirvan's picture
Activity Score 29860

What's up w/ BBDO and their paper things? Snowflakes? Monsters? Dolls?

Regardless, glad to see matt pond pa getting some moniesz.


"I love some things, and don't love some other things."

Guest's picture

I wish Starbucks would offer patterns / instructions to make these beautiful kites, in full-sized and mini versions. I would love to make them for the holidays! Happy Winter everyone. :-)

Guest's picture

I agree. 1st thing i thought. what beautiful kites.

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