Description
Discover the secrets of French cuisine in Lyon. For several weeks, strange rumours have been doing the rounds in Old Lyon: somewhere in the city, in one of the town's traboules or hidden passageways, a mysterious school is said to be found in a secret location. None of Lyon's residents were even vaguely aware of its existence. It is said that this school has inspired some of the greatest chefs and is the source of many French culinary secrets. Its classes are simply outstanding, being based on centuries of culinary tradition and unusual methods.
This professional campaign titled 'The Chef Factory' was published in France in September, 2013. It was created for the brand: Only Lyon, by ad agency: Jardin des marques. This Film medium campaign is related to the Transport industry and contains 1 media asset. It was submitted over 10 years ago.
Credits
Advertising Agency: Jardin des marques, Bordeaux, France
Creative Director: Eric Diratzouyan
Copywriter: Olivier Pouponneau
