Protect like a mother

Agency Network: 
May 2017

Lysol: Protect Like a Mother


The platform is called “What It Takes To Protect” and will celebrate the protective strength of parents, and the ways in which Lysol is there to help them. It taps into the deep and universal human instinct to keep your loved ones safe.

Film advertisment created by McCann, United States for Lysol, within the category: House, Garden.

Advertising Agency: McCann, New York, USA
Co-Chief Creative Officers: Tom Murphy, Sean Bryan
Global Executive Creative Director: John Mescall
Executive Creative Director: Priti Kapoor
Creative Directors: Erin Wendel, Lauren McCrindle
Copywriters: Susan Young, Daniel Colburn
Art Director: Jesse Yowell
Production Company: Innovation
Executive Strategy Director: Erica Yahr
Global Strategy Director: Sarah Watson
Strategy Director: Amanda Shapiro
Global Business Lead: Volker Ast
Group Account Director: Chioma Aduba
Account Supervisor: Amber Trimble
Account Executive: Nicole Pressman
Global Account Executive: Arielle Kroloff
Assistant Account Executive: Leia Brown
Senior Project Manager: Renata Bankowski

Comments (2)

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kleenex's picture
Activity Score 49494

I like the concept.

CrackerJackFlash's picture
Activity Score 19599