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Kentucky Fried Cruelty, Fried

Published/Aired: 
February 2008
Description: 

The ads were banned from the Superbowl when Peta tried to submit them to Fox. The network turned down $4.2 million from Norfolk-based PETA, which sought to broadcast two ads targeting Kentucky Fried Chicken. The spots were to air during Super Bowl XLII, which had its biggest audience ever with nearly 100 million viewers.

Advertising Agency: The Cricket Club™, New York, USA
Creative Directors: Roald van Wyk
Art Director: Roald van Wyk
Copywriter: David Ekholm
Director: Scott Corbett

Comments (8)

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Highest Rated

hcook5150's picture
hcook5150
Activity Score 229

Noticed why these didn't get too many comments, the reason? too powerful, too effective, brilliantly done

www.hkstudiosinc.com

CreepingFeature's picture
CreepingFeature
Activity Score 244

Nice and dark, but shouldn't PETA be spending $4.2 mil on something more practical? We all know that advertising doesn't work.

Chris's picture
Chris
Activity Score 1985

great direction. can see why they banned them.

kergu's picture
kergu
Activity Score 6795

GTFO.... damn good!...

gmint7's picture
gmint7
Activity Score 2683

:::J:::

OMG, this could have changed the world if it was aired.

i think KFC bribed Fox to save their asses..

:::J:::

hcook5150's picture
hcook5150
Activity Score 229

Noticed why these didn't get too many comments, the reason? too powerful, too effective, brilliantly done

www.hkstudiosinc.com

new designer's picture
new designer
Activity Score 98

thats actually scary...

Guest's picture
Guest

Sad sad Sad those poor chicken. If this was aired on TV a lot more people would be aware.

Guest's picture
Guest

OMEC!!!!!!!!!!!!
That was FREAKY!!!!!!!!!!!!!

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