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In a man’s life

Published/Aired: 
May 2007

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Description: 

Music: International Rustic Composer: Modern Institute

Advertising Agency: Santa Clara, São Paulo, Brazil
Director: 300ml
Production Company: Hungry Man Rio
Agency Producer: Marcelo Altshuler
Art Director: Vico Benevides
Copywriters: Fernando Campos, Murilo Lico, André Godoi, Flávio Meirelles
Exec Producer: Steve Orent, Alex Mehedff
Line Producer: Fábio Bruno
Head of Production: Letícia Mancen, Gisela Câmara
Dp: Vitor Amati
Production Designer: Gualter Pupo
Art Director: Denis & Joana Mureb
Editor: Marcos Horácio
Editing Company: Hungry Man Rio
Post / Visual Effects: Casablanca, São Paulo, Brazil
Colorist: Pedro – Link Digital, Rio de Janeiro
Post Production Coordinator: Melissa Corrêa
Sound Mixer: Tentaculo, São Paulo, Brazil

Comments (23)

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Saltsea's picture
Saltsea
Activity Score 321

Very good. Silver.

Fabian Kirner's picture
Fabian Kirner
Activity Score 270

Brilliant! Standing ovation! Great!

MarceloG's picture
MarceloG
Activity Score 820

Very nice. This film is inspired on a short film from a festival called "The Minute Festival". It's really nice. Great idea, from the film maker!
______________
In God I trust

varatphong's picture
varatphong
Activity Score 78

The simple things in life are best!

Add a leaf to hot water and drink.

vp
http://www.puerhcha.com

lsadunb's picture
lsadunb
Activity Score 571

Probably the best movie I've seen in the last year.

copywriter.txt's picture
copywriter.txt
Activity Score 828

With a movie like this two things can happen: One Show or Cannes Lion.

MarceloG's picture
MarceloG
Activity Score 820

Made me laugh, dude.
______________
In God I trust

Fabian Kirner's picture
Fabian Kirner
Activity Score 270

...me too...

copywriter.txt's picture
copywriter.txt
Activity Score 828

Thanks,
I'm glad that you guys liked.

Joe76's picture
Joe76
Activity Score 772

Really great. Like it a lot!

mickey22's picture
mickey22
Activity Score 10

Great job. Gold Lion.

M.Yoda's picture
M.Yoda
Activity Score 63

Luke, the force is with you. 10/10.
You are ready to become a Jedi.

ellehcimeo's picture
ellehcimeo
Activity Score 3516

I ♥ this one.

Mo's picture
Mo
Activity Score 648

This is aweeesomeee! Great job!

Mr Hughes's picture
Mr Hughes
Activity Score 386

I hate to join in, but it's pretty damn good.

What the Hell's picture
What the Hell
Activity Score 114

zer goood..

MarceloG's picture
MarceloG
Activity Score 820

As i said on the top, this ad is based on a short film from Brazil. Here is the link for the original one.

Of course it's in Portuguese, but so that you don't get that lost, here is a little of what happens: "When you are born, two things can happen: you can be a boy or a girl.... If you are a girl, that's OK, but if are boy, you can be a civilian or join the army... If you join the army, one of the two things can happen: you can get hurt or not get hurt. If you get hurt you can me treated by a nurse (woman)... If you fall in love with her, one of the two things can happen: you can have a kid or not have a kid. If you have a kid, two things can happen: it can be a boy or be a girl. If it's a boy, one of the two things can happen: he can be a civilian or join the army."

I hope you like. Watch it, its worth. And probably the first Brazillian movie of your life. But there ar many other good ones.
______________
In God I trust

ivan's picture
ivan

Yeah, well spotted. Nothing wrong with such inspiration. As somebody said earlier Honda's Cog commercial was based on a short movie too.

Fabian Kirner's picture
Fabian Kirner
Activity Score 270

Oh shit... exactly the same!
And even if I really think this one will gain at least Silver in Cannes, it reminds me of an old joke I´ve heard: If you die, two things can happen: You go to heaven, or you´ll be reborn. If you´r reborn, two things can happen: You can become an animal, or a plant. If you´r a plant, two things can happen: a tree or a bush. If you´r a tree, two things can happen: You can be made to paper. Or not. If you´r are going to be paper, two things can happen: plain paper, or toilettepaper. If you´r toillettepaper... SHIT.
I know, boring joke! But still a great commercial.

At least SILVER!!!

copywriter.txt's picture
copywriter.txt
Activity Score 828

The films are exactly the same by because the creator of the first one have been involved with this "remake", so this isn't an copy, keep cool. My bet: Gold on Cannes 2007.

kre8's picture
kre8
Activity Score 989

theres a difference between inspiration and a direct ripoff.
unless one of the creatives, or director made this short film, its ripped.

Temple's picture
Temple
Activity Score 11337

How old and crappy this ad looks, especially in the light of Discovery's fantastic 2009 ads.

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