Advertisement

The box

Agency: 
Published/Aired: 
January 2017
1432

Iberia Navidad 2016 - La caja

Description: 

“The Box” it’s a moving story about a family spending Christmas at grandpa’s place. A very special grandfather, who keeps his most precious travel memories in a wooden box. Memories that he recalls along with his grandchildren, telling them amazing stories about his journeys, on Christmas day. This simple and charming story shows us how traveling is one gift you’ll never forget.

Film advertisment created by Ogilvy, Spain for Iberia, within the category: Transport.

Advertising Agency: Ogilvy & Mather, Madrid, Spain
General Creative Director: Paulo Areas
Creative Director: Pablo Cachón
Art Directors: Poline Atencio, Felipe Braz Costa
Copywriters: Federico Moreno, Olimpia Muñoz

Comments (3)

Log in or register to post comments

Highest Rated

Dzsoi's picture
Dzsoi
Activity Score 8512

I like it a lot, a box of memories is a nice symbol of experiences collected over the years, and I can't recall airlines or travel agencies using it.

kleenex's picture
kleenex
Activity Score 48522

not that bad..

Adawan's picture
Adawan
Activity Score 82

Feels rushed and unoriginal...

Dzsoi's picture
Dzsoi
Activity Score 8512

I like it a lot, a box of memories is a nice symbol of experiences collected over the years, and I can't recall airlines or travel agencies using it.

Featured Content

Latest Collections

Advertisement