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Balloons

Agency Network: 
Published/Aired: 
July 2010

Luma Animation team up with Ogilvy to create a Stereoscopic Feast for DStv

Description: 

DStv’s platform is that if offers South African viewers the biggest choice of entertainment on over 80 world-class channels. To show this awesome variety and premium nature of their offering, we partnered with production house Luma to create South Africa’s first fully animated 3-D commercial. Flighting as both a cinema and TV spot, the story of the little girl and the balloon artist demonstrates that DStv really does have whatever you’re looking for, and the use of 3-D (in the cinema version) aligns the brand with cutting-edge entertainment technology.

Film advertisment created by Ogilvy, South Africa for DStv, within the category: Electronics, Technology.

Advertising Agency: Ogilvy Johannesburg, South Africa
Executive Creative Director: Fran Luckin
Creative Director: Jonathan Beggs
Art Director: Chantelle dos Santos
Copywriter: Dan Parmenter
Producer: Tessa Weakley
Animation: Luma

Comments (8)

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Highest Rated

Tripioso's picture
Tripioso
Activity Score 470

Amusing

Life's a Trip. Enjoy the Ride!

Guest's picture
Guest

I like it..!

Tripioso's picture
Tripioso
Activity Score 470

Amusing

Life's a Trip. Enjoy the Ride!

AssassinX's picture
AssassinX
Activity Score 1329

Like it. Just dont know what DStv is.

binunk's picture
binunk
Activity Score 216

nice one..!

Hiperion's picture
Hiperion
Activity Score 3138

A weak and boring excuse to do a spot of animation.

Guest's picture
Guest

Looks more like a pixar animation short thn a commercial. Dont like how you cant spot the products benefit anywhere.

Guest's picture
Guest

I took it as being all about choice based on the "Whatever you're looking for, we've got it" line. Correct?

Temple's picture
Temple
Activity Score 11337

Pixar like but unfortunately not Pixar storyline quality.

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