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Breaking the cycle

Agency: 
Published/Aired: 
December 2010
3068
Description: 

Film advertisment created by Euro RSCG, France for Comité National Contre le Tabagisme, within the category: Public Interest, NGO.

We are all always upset when we loose someone close to us. Fortunately, it never takes too long. When a smoker dies, the tobacco industry is ready to do anything to replace him with any younger smoker.

Advertising Agency: Euro Rscg 360, Paris, France
Creative Directors: Virginie Lepère, Hugues Pinguet
Art Director: Fred Van Hoof
Copywriter: Benoit Menetret
Director: Carmen Vidal Balanzat
Producer: Daniel Astudillos
Music: Matan Porat

Comments (6)

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Highest Rated

Sdb's picture
Sdb
Activity Score 1362

The end is quite disappointing. Is the man a devil or an ambassador of smokers?

piratasolar's picture
piratasolar
Activity Score 149

excelente cinematografía. interesante mensaje...

HappyHour's picture
HappyHour
Activity Score 2381

Ahh.. fooled me. Smart, and nice cinematography..

Sdb's picture
Sdb
Activity Score 1362

The end is quite disappointing. Is the man a devil or an ambassador of smokers?

ZZbottom's picture
ZZbottom
Activity Score 111

evil or ambassador of smokers or tobacco businessman makes no difference

zzbottom

mogwhy's picture
mogwhy
Activity Score 15

c'est juste à chier. ma mère est meilleure actrice.

lapin's picture
lapin
Activity Score 86

Hello, you are the real Mogwhy
is it possible to work with you ?

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