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xcreativity's picture
xcreativity
Activity Score 2374

ermmm.. not even funny?!

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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satrianee's picture
satrianee
Activity Score 3748

don't mess with money... it never can be funny.

trust and seriousity works better for financial business imho.

brandingworthspreading's picture
brandingworthsp...
Activity Score 648

I agree.

julian84's picture
julian84
Activity Score 102

I disagree with satrianee though she might be right. Usually the common way to advertise banks should be with a serious and direct tone but in Argentina, for example, "Banco hipotecario" used a more funny way to advertise their products. It really worked and actually became one of the most succesfull campaigns in argentina. The thing about this set of ads is that they are not funny but silly.

http://www.youtube.com/watch?v=CJKgdIRXGuQ
http://www.youtube.com/watch?v=5PdmBi2RMcw&feature=related
http://www.youtube.com/watch?v=GqR10KMg7ts&feature=related

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