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Power comes from a less obvious place

Agency Network: 
Published/Aired: 
August 2013

The Audi RS 6 Avant TV commercial

Also From This Campaign (2 items)

Description: 

Film advertisment created by BBH, United Kingdom for Audi, within the category: Automotive.

Advertising Agency: BBH, London, UK

Comments (6)

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Ratters's picture
Ratters
Activity Score 34

Clever. Liked it.

Meredith Singh's picture
Meredith Singh
Activity Score 407

I don't like it.

What is not obvious about a ref having power? Especially a big muscular ref.

And even if you like the comparison, it is 55 seconds of borrowed interest with a quick product shot at the end.

kleenex's picture
kleenex
Activity Score 48984

I agree with you.

pierrelastname's picture
pierrelastname
Activity Score 2869

not clear....missed chance.

Temple's picture
Temple
Activity Score 11337

A miss. Even the best are entitled to one or two.

Daniel de León's picture
Daniel de León
Activity Score 97

This is FUCKING BRILLIANT.

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