TBWAHong Kong has launched a campaign for AIDS Concern in a bid to drive numbers of HIV tests amongst heterosexual males by highlighting exposure awareness and proactive testing to eliminate fear of infection.
Film advertisment created by TBWA, Hong Kong for Aids Concern, within the category: Health.
Chief Creative Officer: Edmund Choe
Executive Creative Director: James Procter
Group Creative Director: Esther Wong
Creative Director: Ken Hui
Associate Creative Director: Mike Wu
Art Directors: Ken Hui, Alan Wong
Copywriters: Mike Wu, Fung Chan
Producers: Norah Sham, Zoe Lau
Director: Eggtart Chow@Answermark
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