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How to make a sound

Agency: 
Published/Aired: 
June 2012
Description: 

Many commercials instigate curiosity about the sounds we hear and how they are produced. After all, the triggering of a gun doesn’t necessarily mean the commercial protagonists are holding one. For instance, when we hear a heart beating, people are not all connected to appliances to enhance the sound of their heartbeats. From this idea, Zeeg2, a sound producer, decided to demystify and show how some sound effects are artificially made. The company sent by mail an interactive kit for people to handle and reproduce the sounds we hear in advertisements. The action’s creation is signed by DDB Brasil.

Comments (4)

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Highest Rated

somecopywriter's picture
somecopywriter
Activity Score 1113

Wow that is awesome. Really nice DM.

kleenex's picture
kleenex
Activity Score 43337

I love it.

sdeepek's picture
sdeepek
Activity Score 59

good one

Happiness is nothing more than good health and a bad memory
~ deepak

Jeelish's picture
Jeelish
Activity Score 52

Damn nice.

somecopywriter's picture
somecopywriter
Activity Score 1113

Wow that is awesome. Really nice DM.

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