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Volkswagen: Volkswagen Golf GTI bag

Volkswagen: Volkswagen Golf GTI bag
Your rating: None Average: 5.6 (34 votes)

Advertising Agency: Agence V, Paris, France
Creative Director: Christian Vince
Art Director: Guillaume Meriaux
Copywriter: Adrien Plouard
Released: October 2008

Comments

Honest Dave's picture 196 pencils

Do you have to be gay for this to work?

Just my one cent.

Guest's picture

just stylish, if ya know what i mean.

Guest's picture

a man never use a bag like that, neverrr

thenewguy's picture 127 pencils

Lol, no. You just have to drive gay. But no, I like it. I think the bag as medium has lots of room for creativity.

art.vs.commerce's picture 211 pencils
6

funny for the event, bags have been done alot.

Juan Cabral's picture 719 pencils

Agreed with everything you said, but the funny part.

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Guest's picture

Prints have been done a lot too...

Guest's picture
7

Like it.

And it works without the "gay arm"...

rolling.stone's picture 2120 pencils

Idea is good, can be better used for a female dominated product

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~ Quite obviously, I have gathered no moss ! ~

Marlus Lau's picture 856 pencils

Agree.

tirthomitro's picture 1177 pencils

kewl idea

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

I did that idea for chrysler last year only the concept was "see yourself in a chrysler" for a giveaway promotion at a Autoshow...hmmmm.....

Dzsoi's picture 5246 pencils

Handbags have been used many times but this is the first with shoulder bags (if I am correct) and not bad at all!

Jet Propulsion Lab's picture 10727 pencils

And at what exact point does a handbag become a shoulder bag and people using them accordingly?
Could you educate us?

Dzsoi's picture 5246 pencils

Of course I could. Shoulder bags have longer handles so if you try to use them (especially if you are a little woman) as handbags, they will touch the ground. Handles here seem to be long enough so I wouldn't think you (are you a little woman?) could use it as a handbag. Lesson is over!

silvi's picture 2990 pencils

You´re right. I like it.

Guest's picture

actually ours was a shoulder bag....blah!

maashookshee's picture 412 pencils
9

respect for the idea .. not sure of the execution..