Viagra: Holes

Advertising Agency: Cheil Worldwide, Seoul, Korea
Creative Director / Art Director: Sanghun Yoo
Copywriter / Illustrator: Jeonghun Yoo
Graphic design: Bom communications
Released: July 2008

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59 comments

sirvan's picture
sirvan
29870 pencils

"gift fan"? Really?

+++

"I love some things, and don't love some other things."

Guest's picture
Guest

yes, really.
great piece

Guest's picture
Guest

so bad and so fake!

Guest's picture
Guest

it's so bad, it's so good

Guest's picture
Guest

Great art work, great idea

Guest's picture
Guest

Turn your finger around and it's limp.

HORRIBLE.

Bad ad.

A fan? Really? So bad.

Guest's picture
Guest

I hope some of us actually read the brief on the piece before jumping on criticizing the work.
stop being such a amatuer critic.
I think this is a piece appropriate for its target audience.
sure this may seem explicit to some viewers, but it certainly grabs attention
and I don't think the viagra users will mind this work.

nice art direction too!
I like the bananas in the background

pork_eater's picture
pork_eater
662 pencils

thumbs down
;)

Guest's picture
Guest

mine is up dear.

®'s picture
®
131 pencils

someone just made a d*ck out of himself

StarlaY's picture
StarlaY
310 pencils

ahaha I'd never use that fan in front of a patient if I was a doctor. is that demonstrative picture fake?? probably no doctor wanted his photo to be shot.

“Inspiration exists, but it has to find us working.” Picasso.

“Inspiration exists, but it has to find us working.” Picasso.

Guest's picture
Guest

chicks hate this ad..
admit it Starla, you love it deep inside.

StarlaY's picture
StarlaY
310 pencils

Haha I admit it's funny in a bizarre way... The facial expression of the men and the whole banana universe. But I don't think I love it. It's repulsive! :)

“Inspiration exists, but it has to find us working.” Picasso.

“Inspiration exists, but it has to find us working.” Picasso.

erin montemurro's picture
erin montemurro
373 pencils

looks like someone had some fun with their project

how do like them apples

Guest's picture
Guest

Ha ha! Perfect for product! Nice work.

TRICKY's picture
TRICKY
3921 pencils

Gay doctors would love it

"just commenting to gather points i love free drinks"

The man who stops advertising to save money is like the man who stops the clock to save time

Guest's picture
Guest

is it why you are loving it? lol

besides what's wrong with being gay?
you don't have gay people in Kyrgyzstan?

Guest's picture
Guest

what's wrong with gay doctors, Tricky?
you don't have gay docs in Kyrgyzstan? lol

DarkSide's picture
DarkSide
1068 pencils

Everybody knows what Viagra does.
The ad is too desperate to get attention

Guest's picture
Guest

sounds like a grumpy old man...
you need to get laid, DarkSide

Guest's picture
Guest

WHY should i use this?

creativefolks.net's picture
creativefolks.net
58 pencils

I thought it was a mousepad . LOOOL

........................................

Social Networking Platform For Creative People

Guest's picture
Guest

you need a pair of glasses dear

Guest's picture
Guest

nice gift idea....you must be proud with the size of your fingers guys....it changes from the rest:-)

Guto Araki's picture
Guto Araki
158 pencils

Lol... it could be a table tennis racket. Mainly in Asia...

Senhora Kolossa's picture
Senhora Kolossa
489 pencils

please dont post more work. thank you.

Guest's picture
Guest

great work
I like the idea and the execution
I want one of those

Guest's picture
Guest

iz not goodd for yu leve

Guest's picture
Guest

Nice ad!
Hilarious idea
I want one of those.

Guest's picture
Guest

I like the idea.
it's hilarious.

Guest's picture
Guest

lol lol
nice one

Guest's picture
Guest

chicks hate it
guys love it

Guest's picture
Guest

haha,
this one made my day lol
I like the background images with bananas and all
nice art work
explicit yet appropriate

Guest's picture
Guest

oh boy,:)
I like the colors
nice work

Guest's picture
Guest

perfect application
the logo could be bigger

Guest's picture
Guest

figure stance decade sulfate news future

Guest's picture
Guest

fell out of a chair laughing

dsklan's picture
dsklan
1927 pencils

yeah!!!
outstanding art-direction!!!

Guest's picture
Guest

warota

AXAY555's picture
AXAY555
578 pencils

looks like pure student work... & a compete fake.

AXAY555's picture
AXAY555
578 pencils

looks like pure student work... & a compete fake.

Guest's picture
Guest

a very awsome student in my opinion
nice work there man
keep up the good work

can we be more constructive in criticism other than just barking?

AXAY555's picture
AXAY555
578 pencils

Sorry boss im not a great critic like u..

i just commented after seeing d original size view, i think u should also..
& then see d execution looks like done in 5mins & d image of fan, hand, shadows nothings real..

& by d way its not student work its done by agency, so u better bark after seeing it properly.

Guest's picture
Guest

wow, I'd love to see your work. what's your website?
which agency do you work for? let me see your grand piece

AXAY555's picture
AXAY555
578 pencils

Sorry boss im not a great critic like u..

i just commented after seeing d original size view, i think u should also..
& then see d execution looks like done in 5mins & d image of fan, hand, shadows nothings real..

& by d way its not student work its done by agency, so u better bark after seeing it properly.

Guest's picture
Guest

This is great work! It hits thier target market exactly. Stop b*tching about how it's student work.
If you are a female, unless you are a board certified urologist, your comments are worthless in this ad.

CopywriterInTraining's picture
CopywriterInTraining
162 pencils

Darkside, yes, everyone does know what Viagra does. But if you would have read the brief, you would have seen why this was made. If you can't advertise directly to a patient, you need to find a creative way to grab attention. This certainly does that, while allowing the patient to control his level of involvement with the ad. It's a great interactive/guerrilla piece. Aces.

Guest's picture
Guest

yeah, great marketing piece.
besides, the target audience is 30-80 male population.
I don't think this ad is explicit to the target.
good work

Guest's picture
Guest

Fake or not... Hilarious

Blair Semenoff's picture
Blair Semenoff
651 pencils

Too explicit for kids to see.

Guest's picture
Guest

Unless your kids have erectile dysfunction, your kids will never have to see this ad.
If they do have problems in the south of the equator, yes.. they will see this ad eventually.
If your kids suffer from erectile dysfunction, whether this ad is explicit or not is not a problem.
they have bigger problem to worry about.

Guest's picture
Guest

yeah, it is a great piece in terms of not only creativty but also its marketing effect.
great piece indeed

Guest's picture
Guest

great art direction

Guest's picture
Guest

hahaha :)

capywriter's picture
capywriter
5511 pencils

funny!

Guest's picture
Guest

case process less direct notes particular depletion pollution

Guest's picture
Guest

Very nice site!

Guest's picture
Guest

controversial.
good.

yoshimotobear's picture
yoshimotobear
45 pencils

awesome!!

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