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Tooheys Extra Dry / TED696 Project: Paper bags

Tooheys Extra Dry / TED696 Project: Paper bags
Your rating: None Average: 5.3 (8 votes)

Advertising Agency: BMF Sydney, Australia
Executive Creative Director: Warren Brown
Creative Director: Simon Langley
Creative Director/Interactive: Chris James
Art Director: Shane Bradnick
Copywriter: Michael Canning
Interactive Art Director: Johnny Brian
Digital Producer: Sora Nobari
Flash Developer: Ed Stuckey
Art Buyer: Sarah Thompson
Print Production: Clinton Bell
Artists: Shepard Fairey, Dmote, Luca Ionescu, Studio Number One
Group Account Director: Nick Garret
Account Service: Fleur Kennedy, Michelle Bradfield
Strategic Planner: Simon McCrudden
Communication Strategist: David Cook, Optimedia

6 Comments

sirvan's picture 30000 pencils
sirvan | Tue, 2009-06-23 12:41

You drink out of a brown paper bag is so the cops don't know you're drinking booze.

Decorating the bag w/ the booze's branding kindof defeats that purpose.

Good media. Good art. Bad insight.

+++

"I love some things, and don't love some other things."

Punch's picture 616 pencils
Punch | Tue, 2009-06-23 13:03

Muy buena observación.

"no silencies lo que no sabes expresar".

Guest's picture
Guest | Tue, 2009-06-23 19:11

Yeah, putting booze in a paper bag totally tricks the cops, it must be juice!

Guest's picture
Guest | Wed, 2009-06-24 03:30

But if everyone is drinking booze out of brown paper bags and that seems to be norm from what I'm reading here... how stupid are aussie cops?

federo's picture 779 pencils
federo | Wed, 2009-06-24 08:08

like it. guest, please identify yourself before defending YOUR work

Shridevi's picture 88 pencils
Shridevi | Mon, 2011-09-05 06:00

Good thinking

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