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Tok&Stok: Toy Chair Business Card

Tok&Stok: Toy Chair Business Card
Your rating: None Average: 9.1 (202 votes)

Going to a store and taking a business card is customary. Now, what you can do with it is what varies. Tok&Stok turned their business card in a entertainment. To allude to their easy to assemble furniture, the brand launched an unprecedented action that converts the business card in a little chair. To do so is very simple: just detach the parts marked and put them together. The back of the card has the logo, while the seat takes the essential information such as address and phone number.

Advertising Agency: DDB, Brazil
Creative Directors: Sergio Valente, Marco Versolato, João Mosterio
Creatives: Markus Correa, Gustavo Tasselli
Account Supervisors: Polika Teixeira, Marcia Aguiar, Suzana Poli, Marcelo Trivelato

20 Comments

bhuvneshwar.chd's picture 1013 pencils

like it.

"If you are irritated by every rub, how will you be polished?"
— Rumi

Prasad Weerasekara's picture 459 pencils
9

Good.

Ben Dover's picture 1268 pencils

Cool. Like the idea.

lessismore's picture 251 pencils
8

lovely

Nike Diesel's picture 6870 pencils
1

Done. Done. Done.

Here's one for Jim Profitt - Hand Made Furniture:
http://www.flickr.com/photos/romanx/765213750/

Here's another one for an industrial designer:
http://files.sharenator.com/cut_cards_chair_Imaginative_Business_Cards...

etc, etc, etc ...

Blue Apple's picture 122 pencils

Kick ass work..

MG_BS's picture 12 pencils

It wasn't done.
They are nothing like it - beside being chairs...
I liked it! Congrats

Nike Diesel's picture 6870 pencils

Yes. it's been done. End of discussion. Sorry.

Here's one:
http://www.flickr.com/photos/romanx/765213750/
The execution really sucks, but still it's been done.
-
Here's a sexy example IMO:
http://blog.moscreative.com/wp-content/uploads/2010/06/tam_cargo_card.jpg

Fritz's picture 5 pencils

I never heard about the others in my life !!
This is a Big Idea that combine with a good concept and they realized it.
Congrats!!!!!!

Nike Diesel's picture 6870 pencils

So what if you haven't heard about them.
And, lol, it's not a big idea. Very ignorant comment.

MG_BS's picture 12 pencils
10

Agreed!!

anson wong's picture 121 pencils

Sad... there are people in this forum that goes *hei this is actually good work.. but it aint my idea so i'm jealous and i'm gonna look for links and do the Done Done Done post* well Nike... your type of post is more than DONE and DONE

i like the work

-------------------------------
http://sputz75.deviantart.com/gallery/

god is good but will he listen

Nike Diesel's picture 6870 pencils

I love good work, but not when it has been done. Comment the work and stop being a bitch.

Thomson's picture 10 pencils
7

Great idea!

dontboobilly's picture 63 pencils

Great work and I totally agree that those other ideas are different. Well done!

@Andywyeth

mikey mugambi's picture 71 pencils

Nice and simple!

purshotham's picture 448 pencils

Even it done.. its nice..

sabyasachi'87's picture 8 pencils

The comment goes for the person who thought the idea and also the mechanism...
Sexy job done mate! \m/\m/

The JACK's picture 442 pencils

what's the result of this????

bodkin's picture 12 pencils
7

cute however the idea of a business card is to have it easily accessible in your wallet. if that were me i would have the urge to make the chair and then when you've made it; bin time (well actually being a design student i would put it in my creative design draw haha) so i do like it it is clever

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