TBWA\Vancouver: Eco bags

TBWA\Vancouver has launched a line of environmentally-friendly bags, turning the standard shopping bag into a fashion accessory. These bags have generated buzz as far away as London and New York, winning awards and becoming a local in-demand product. The bags feature cheeky headlines such as, “See ladies, I am sensitive” and “My other bag is in my SUV”. The bags were intended to steer away from the too-earnest feeling of most environmentally-friendly products, and for this reason, several of the bags feature incongruous images such as a logger at work or a monster truck.

The bags are available to order through the website at http://tbwavan.com

2 comments

Guest's picture
Guest

Great idea –– sucky art direction on the bags.

655321's picture
655321
132 pencils

These are hilarious.

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