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2011 Calendar

Agency: 
Published/Aired: 
January 2011
Description: 
Advertising Agency: Y&R Paris, France
Creative Director: Laurent Bodson
Art Director: Antoine Mathon
Copywriter: François Faure
Photographer: Fred Meylan
Retouching: Fred Perrot / The Shop
Models: Elite Paris, Metropolitan, Next Models. Rosanne Olson

Comments (16)

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Highest Rated

Shridevi's picture
Shridevi
Activity Score 184

I agree with what atb2005 has to say here. Yes, it makes rubbish out of a tragedy....isn't convincing enough. Bad job.

atb2005's picture
atb2005
Activity Score 13561

So you covered some hot naked chicks in oil and then put them in a calendar to "remember the catastrophe". In other words, give surfers (and male creatives, of course) something to masturbate to, rather than ponder. Utterly stupid and tasteless, given the magnitude of the tragedy. No wonder this came from an all male creative team, as usual.

brookjohnston's picture
brookjohnston
Activity Score 296

Good point...

Ron Burgundy's picture
Ron Burgundy
Activity Score 1634

+1

lessismore's picture
lessismore
Activity Score 251

+2

akshaysrikar's picture
akshaysrikar
Activity Score 420

+3

Nike Diesel's picture
Nike Diesel
Activity Score 13630

I agree.
This is so wrong it's painful to watch. And it doesn't work.
Flabbergasting that someone can give more than one star.

Nike Diesel's picture
Nike Diesel
Activity Score 13630

Look at the comments below. Again, flabbergasting ...
Too many guys in this forum...

k.app.ad's picture
k.app.ad
Activity Score 108

it's awesome,

morse's picture
morse
Activity Score 17364

I think it works.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

bibendum's picture
bibendum
Activity Score 60

Very good

bhuvneshwar.chd's picture
bhuvneshwar.chd
Activity Score 989

clever & clear.

"If you are irritated by every rub, how will you be polished?"
— Rumi

silvertongue's picture
silvertongue
Activity Score 555

Geez, haters gonna hate, huh? IMO men are going to hang up calendars with hot girls anyway, so why not let them do it knowing they're actually contributing to a good cause rather than just being a perv? Besides, how many pieces of communication can you think of that people will want to keep on their walls for an entire year?

Stop to think about the insight before slamming it like a narrow-minded troll.

Nike Diesel's picture
Nike Diesel
Activity Score 13630

You are wrong.
This ad doesn't work.

"Besides, how many pieces of communication can you think of that people will want to keep on their walls for an entire year?"
Umm, I dunno... How about any calendar from a tyre or rim company!

Jackbr's picture
Jackbr
Activity Score 1499

Genial.

JackBR

thedesignaddict's picture
thedesignaddict
Activity Score 5403

Take conventional objects of beauty and make them disgusting. Simple, relevant and smart. Nicely executed.

Shridevi's picture
Shridevi
Activity Score 184

I agree with what atb2005 has to say here. Yes, it makes rubbish out of a tragedy....isn't convincing enough. Bad job.

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