29 comments

elnietodeNicho's picture
elnietodeNicho
360 pencils

thank you guys. sales are not necessary, awareness is enough.
this is really boring...

missed my turn's picture
missed my turn
426 pencils

HAHAHA why is this here?

CanibalStudio's picture
CanibalStudio
14 pencils

Is this an ad?

CanibalStudio's picture
CanibalStudio
14 pencils

Is this an ad?

Guest's picture
Guest

you don't even need an agency to do that for you..not very cost-effective

Guest's picture
Guest

FKN GOOD!

Guest's picture
Guest

Srilankan book market is very poor. That's why this kind of cost effective innovative advertising path is need.

Guest's picture
Guest

Go ahead Saatchi Colombo...

Guest's picture
Guest

was it a challenge ?

Guest's picture
Guest

Ha-ha-ha!!! Laughing my ass off at this!! Ha-ha! I think poor "Anthony" (See: other additional credits, above)had the shite job of inserting each bookmark. Ha-ha-ha!!

whitespace's picture
whitespace
1953 pencils

There's got to be a new low budget award category created just for this.

Guest's picture
Guest

sureshot kans guys... congrats

vuxanovici's picture
vuxanovici
255 pencils

Is this a joke? Ivan, why is this here? I often thought of unsubscribing from adsoftheworld because there are sometimes too many ads in one day. It's really ridiculous to put this one here - it's like writing in a scientific magazine an article about a person discovering the fire in the 2009.

Guest's picture
Guest

cannes silver!

Guest's picture
Guest

fkn creative

Guest's picture
Guest

fkn creative

john ler's picture
john ler
665 pencils

Great ! I was hesitating to submit my son's 1st birthday pictures.
Now I'm pretty sure they will be published.

vuxanovici's picture
vuxanovici
255 pencils

Saatchi & Saatchi rocks!!! Although, as we can see from the credits, a major role was played by a freelancer called Anthony. Anthony, if you are reading this, I'd just like to say: that ribbon you added to the bookmark is genius, PUUUURE GENIUS, I tell ya!

Guest's picture
Guest

my mother-in-law wants a job as an art director. no previous experience (which may be a good thing) i'll be sending her your cv guys. sri lanka seems about far enough...wtf happened to lovemarks & sisomo??

Guest's picture
Guest

vuxanovici rocks!! as you may have noticed Anthony was also involved in the York ACs outdoor. wonder what his designation is and if Jagath could ever bear to let him go?!?

Guest's picture
Guest

GREAT copy, Kusumsiri!!!!!!!!

Guest's picture
Guest

why not....

Guest's picture
Guest

Perdedores

Guest's picture
Guest

Um, I'm in college, and student groups do this kind of stuff. Not really brain surgery...not impressed.

Guest's picture
Guest

when its an already a leading publisher and well known bookseller...wtf (why) & wtf (what) is awareness for? selling yellow/gold ribbons?
Suggestion: please refer few books (advertising) and better this...may be a good idea if you think it through to the next...hmmm sorry the 3rd level from here!
But keep it going guys...life is a race and you can catch up. Good luck!

Guest's picture
Guest

Ese men, dice "no no no no" porque "no" se le ocurrio a el... jajajajaja

Guest's picture
Guest

Bad art direction. No creativity. trihan

Guest's picture
Guest

i think it's a good business card idea... better than a normal business card. not killer though. a nice simple idea

Rupee87's picture
Rupee87
58 pencils

My question and confusion is! Why all these people for a small 2.50 rs job like this?
Creative Director: Asanka Ilamperuma
Art Director: Jagath Rathna Kumara
Copywriter: Kusumsiri Wijeyawardana

SHAME! Aside through my experience I always notice the prominence of the high-end work force in an agency being the pride! What about the Ant-worker who delivered this? I hate the classification at ad-houses!

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