Siemens: Puzzle

Compact dishwasher. Fits everywhere.

The presented gadget – the puzzle – illustrates the main benefits of the Siemens’s new Compact series dishwasher: its flexibility and ability to fit everywhere in any kind of kitchen furniture as well as the fact that it fits perfectly any other appliance from the same series.

Advertising Agency: MarketShare, Warsaw, Poland
Creative Director: Konrad Świeboda
Art Director: Marta Antończyk
Copywriter: Konrad Świeboda
Released: December 2009

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8 comments

atb2005's picture
atb2005
13567 pencils

This is simply beautiful. Yes, many would say the "puzzle" thing has been done before. It has, but illustrating other points.

CurryJ's picture
CurryJ
955 pencils

Certainly, the best use of the medium so far, in my opinion.

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I think; therefore I am

Pushkaraj Shirke's picture
Pushkaraj Shirke
215 pencils

this is a force fit. I've done the same for IKEA furniture - "fit it your way".

atb2005's picture
atb2005
13567 pencils

I actually don't think that IKEA is as compact as it claims to be.

xcreativity's picture
xcreativity
2374 pencils

not impressive

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Alexandre Brito
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FernFlower's picture
FernFlower
14 pencils

hey man

I've seen your comments on some of the polish stuff and you seem to have problem with everything they do.
what is it? why? some bad experience from childhood?

Phil Lestino's picture
Phil Lestino
1672 pencils

I lubie it........it works perfectly for this product even if it has been done for IKEA

advertising ninja's picture
advertising ninja
589 pencils

well... this puzzle is about completing a picture, right? i think this wouldve worked if we did complete a picture thanks to the benefit of "fitting everywhere"... but its not the case here.. its just the oven etc shifts around.. so, this idea is halfway there for me.. we are not home.

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