Scotch-Brite: The Cleaning T-Shirt

Advertising Agency: BBDO, Mexico City, Mexico
Chief Creative Officer: Luis Ribo
Creative Directors: Paola Figueroa, Irving Herrera
Art Director: Luis Monroy
Copywriter: Rodrigo Casas
Head of art: Sindo Ingelmo
Published: April 2014

7 comments

Austin Video Production's picture
Austin Video Pr...
933 pencils

Interesting idea.

damnson's picture
damnson
7470 pencils

Not a bad idea at all.

An axe murderer of ads.

kleenex's picture
kleenex
30938 pencils

nice concept.

TheSmirkingFox's picture
TheSmirkingFox
145 pencils

Scotchbrite, known for its very abrasive sponges, making a t-shirt with a special cloth to NOT scratch your glasses with regular cotton? Very strange counter-intuitive idea.

Cutarica's picture
Cutarica
3451 pencils

my thoughts exactly; still a good insight - solution relationship, but for another product.

NNV's picture
NNV
143 pencils

who would use that?

famma's picture
famma
162 pencils

Tu vieja agus. Si es que tiene anteojos (?)

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