Save the Children Australia: Letter
Advertising Agency: M&C Saatchi, Melbourne, Australia
Creative Director: Steve Crawford
Art Director: Tony Leishman
Copywriters: Doogie Chapman, Sandra Galiazzo
Typographer: Ed Croll
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7 Comments
Clever, after read the letter I suddenly feel the impulse to donate. I like it
Brilliant work.
Love it.
Darn. On my laptop the copy is a little too small to read. Must check it on a decent screen later.
It's good.. The letter is touching... good idea...
perceptive, excellent copy. I wish we can all do things that can get help so many people.
Indeed, great copy.
Good thinking to use traditional post. As in rural areas communication is not automated. Brings you realy close to the notion that there are little means to go by.