Santa Casa de Misericórdia de São Paulo, Blood Donation: QR TKS

Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flávio Casarotti
Art Director: Eiji Kozaka
Copywriters: Marcelo Conde, Evandro Soares
Art-Buyers: Monica Beretta, Juliana Gardim
Print Agency Producers: Elaine Carvalho, Rodrigo Cassino
Account Managers: Valéria Ordonhez, Ticiana Cardoso
Planners: Fernanda Flandoli, Eliana Yamaguchi, Adriano Eliezer
Media team: Gustavo Gaion, Marcello Bolla
Client approval: Dr. Antonio Carlos Forte, Adriana Diniz
Published: April 2012

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3 comments

NicoCiego's picture
NicoCiego
1035 pencils

Well played.

Nike Diesel's picture
Nike Diesel
13339 pencils

Nice use of QR.

kleenex's picture
kleenex
26920 pencils

Winner.

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