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Business cards

Agency: 
Published/Aired: 
January 2010
Description: 

These business cards were created for a jazz vocalist from Valencia (Spain): Sandra Boïls. She needed something simple and elegant, so we proposed a monochromatic design with simple graphics and typography. What makes this project great is the repeating piano key pattern that forms when the cards are layed out side by side.

Advertising Agency: Estudio Menta, Valencia, Spain
Creative Directors: Elisa Gómez, Raül Climent, Xavi Calvo

Comments (18)

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Highest Rated

Guest's picture
Guest

Obviously a prospective client is going to 'get' the piano keys and close up of the mic. But I reckon both the keys and mic should have been printed on the one card dual sided so a) you dont need to 'collect' her cards and b) saves resources.

pez's picture
pez
Activity Score 1802

Nice..

caneraker's picture
caneraker
Activity Score 40

Great concept.

Bir seyleri nereden aldiginiz degil, onlari nereye götürdügünüz önemlidir.

Guest's picture
Guest

It doesn't make sense because the recipient receives just one single card. And don't see all cards, so the idea make no sense.

MindDrift's picture
MindDrift
Activity Score 1170

The person holding the card has vitamin deficiency. I can tell from his nails.

LeeHarvey's picture
LeeHarvey
Activity Score 3045

:-)

Guest's picture
Guest

The person who wrote this has brain deficiency. I can tell from his/her stupid remark.

Guest's picture
Guest

nice work

TommyO's picture
TommyO
Activity Score 1866

Nice, though I've never heard of a jazz vocalist who needs business cards.

Underdose's picture
Underdose
Activity Score 134

I wonder who's gonna take a bunch of cards from her and lay them out side by side.. Cards doesn't make much sense when single..

atb2005's picture
atb2005
Activity Score 13561

I agree with Underdose. In light of that, this concept is not great.

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Underdose and atb2005; I'm with you. Nice idea on the drawing board, now back to it!

Guest's picture
Guest

Made perfect sense to me. I knew what each card was right away and like the spot varnish use for the black (piano key).

gbl's picture
gbl
Activity Score 451

like it too.

Billoughsby's picture
Billoughsby
Activity Score 5144

It's tasty.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

tj.singh's picture
tj.singh
Activity Score 10

LOVE IT!

Dzsoi's picture
Dzsoi
Activity Score 8130

I think you get the piano keys even if you get only one card - although the "matching idea" is lost. Just cool design, that's all.

eminenz's picture
eminenz
Activity Score 73

Nice one...its simple yet different...really very elegant design

Guest's picture
Guest

Obviously a prospective client is going to 'get' the piano keys and close up of the mic. But I reckon both the keys and mic should have been printed on the one card dual sided so a) you dont need to 'collect' her cards and b) saves resources.

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