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Allow us to burst your bubble

Agency: 
Published/Aired: 
April 2013
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Description: 

Samsung fridges with built-in SodaStream sparkling water dispensers give consumers a carbonated option for drinks directly from the fridge door. So we bottled the water, and created DM package to mimic the fridge and shared with the media and key influencers.

Think you can only get sparkling water at the store? Allow us to burst your bubble.

Advertising Agency: Cheil Canada & North Strategic, Toronto, Canada
Creative Director: Jason Partridge
Art Director: Joe Borges
Copywriters: Jason Partridge, Scott Lew

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kleenex's picture
kleenex
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That might sell a fridge or two...

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