We all know that feeling of being just a moment away from passing out in the middle of a tough workout session. There are two things that can keep us going: hydration and motivation.
With this in mind, POWERADE has created THE EMPOWERING BOTTLE.
Dumbbell shaped, it weighs between 1 and 3 kilos. Once you hold it in your hand you feel like anything is possible. Take it with you and exercise wherever you want.
The label claims: “When you are ready to drop, Powerade keeps you on top”.
Direct advertisment created by Brother Ad School, Argentina for Powerade, within the category: Non-Alcoholic Drinks.
“Say Less, Do More”: Words of Inspiration From the 2017 Clio Sports AwardsRead More
Inside the Agency
How DDB’s Ari Weiss And Keith Reinhard Are Embracing Ad Legend Bill Bernbach’s “Rebel Spirit”Read More
Ward+Robes Designer Gowns Offer Individuality for Hospitalized TeensRead More
Empathy, Observation, Openness: IDEO’s Roshi Givechi on the Narrative of Product DesignRead More