Post-it Super Sticky: Mailing
This mailing demonstrates how sticky post-it super sticky are. The address was written on a super sticky and put on the mailing envelope. Mailing and torture test at the same time.
Advertising Agency: Publicis Brussels, Brussels, Belgium
Creative Director: Alain Janssens, Paul Servaes
Art Director: Alex Gabriels
Copywriter: Wim Corremans
Published: March 2010


12 comments
simple but effective
This has been done like 5 years ago... for post it. :)
Simple and Smart. Love it.
Great way of communicating the benefit of the product.
--
http://keithstoeckeler.com
http://allthatinspires.me
senzilla pero potent forma de comunicar el principal benefici.
Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com
Old fashioned but brilliant.
Again???!!!
"don't believe your ears" but live demonstration is something totally different. Great concept, great words put together, great execution. GREAT.
Don't follow the herd - be yourself!
jung von matt neckar has done that before. two years ago.
Old fashioned? have you really seen this before?
yes. really.
but it's ok. maybe the cannes jury didn't.
what an awesome direct mailer design :) simple and to the point!
Lynn Ho
Decision Communications Pte Ltd
Advertising Agency Singapore
www.decisioncom.com