PIAF: AlmapBBDO Sao Paulo

In order to bring atention to PIAF and their high profile jury, we created a set of custom posters directed at Creative Directors in Barcelona, London, New York, Paris and São Paulo. In total 32 ads were created.

Advertising Agency: Y&R, Prague, Czech Republic
Chief Creative Officer: Jaime Mandelbaum
Head of Art: Marco "Eddie" Antonio do Nascimento
Copywriter: Conor Barry
Art Director: Thiago Jacon
Photographers: Michael Bae, Will Wintercross, Thiago Jacon, Marco Antonio do Nascimento
Retouching: Playground
Account Director: Esther Gibbons
Account Executives: Karolina Vlasakova. Filip Schleif

March 2011


TommyO's picture
1866 pencils

The least they could have done is build different-looking lame airplanes.

Boxey's picture
8881 pencils

...and used different-sounding lame headlines.

ivan's picture

Why? These are sent to individuals. Each person see just one execution. There is no advantage of changing the lines or the airplane imho.

Boxey's picture
8881 pencils

Maybe it's just seeing them all together like this.

desailly's picture
470 pencils

They're aeroplanes? I assumed they were crashed aircraft carriers.

PaulNewman's picture
14 pencils

For a DM this idea is OK.

DIVPravin's picture
54 pencils

gud job

trikes's picture
64 pencils

redonkulous effort. I've just now noticed the scale of this thing. No wonder there's so many fucking photographers.

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