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Miniature magazines

Agency: 
Published/Aired: 
March 2009
Description: 

Rats can take over your house before you even know it.

Advertising Agency: TBWA\RAAD Saudi Arabia
Creative Director: Saadi Alkouatli
Creative Group Head: Walid Kotb
Art Directors: Saher Khan, Akram Alamoudi
Photographer: Getty
Account Executive: Zeina Tabbara

Comments (16)

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Highest Rated

thomasaden's picture
thomasaden
Activity Score 2

This is very great job to make people pest free. I appreciate your job Masa. In case anyone wants a pest control service in Dallas, kindly contact at: http://www.gotbugs.com/

Visualizit's picture
Visualizit
Activity Score 28

:) this makes it up for the (salt jar) ad! This DM would make me call them for sure!

Guest's picture
Guest

The Rat's Magzines content is a gem. Great effort in the "minor" details indeed.

Guest's picture
Guest

I like it. Very nice idea. Same insight as the 'don't let them make themselves at home' print campaign that did quite well recently, but a fresher, better idea and execution. Not that awards are a be all and end all, but this should do well. Well done all.

silvertongue's picture
silvertongue
Activity Score 555
MindZoo's picture
MindZoo
Activity Score 119

It is possible that this was an original idea even though it is really similar to the Raid ad...but in any case execution was excellent and the magazines are a nice twist. Won't rate cause I'm not sure this was original.

tagleby's picture
tagleby
Activity Score 19

It look Great idea... realy I like it..

jorge00's picture
jorge00
Activity Score 76

great Idea, lots of attention to detail, but it does look like the raid DM...

Guest's picture
Guest

Great idea and its not similar to raid idiot.. by the way this campaign won a gold and a silver in Dubai Lynx and one crystal.. i can smell a cannes lion nshalla

silvertongue's picture
silvertongue
Activity Score 555

Really? So both use miniature objects 'mailed' to pests in order to advertise pest control and you think they aren't similar?

Think before you call other people 'idiot.'

NatalieM's picture
NatalieM
Activity Score 1685

This is an awesome piece. I would definitely flip through this read.

-Natalie
www.topolewski.net
http://nataliemarion.wordpress.com

Blair Semenoff's picture
Blair Semenoff
Activity Score 651

First time I've seen something like this so I like it.

icanthink's picture
icanthink
Activity Score 270

i like this. GOOD IDEA.

hesham00's picture
hesham00
Activity Score 48

like it.. good idea

www.heshamsamir.com

.............................................................
www.heshamsamir.com

Guest's picture
Guest

This baby was shortlisted in Cannes yesterday and got 2 bronze world medals in NYF and a gold and a silver in Dubai Lynx. Great job TBWA\Saudi Arabia!

Liverpudillian's picture
Liverpudillian
Activity Score 58

Funny ... i like it

thomasaden's picture
thomasaden
Activity Score 2

This is very great job to make people pest free. I appreciate your job Masa. In case anyone wants a pest control service in Dallas, kindly contact at: http://www.gotbugs.com/

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