Ads of the World

Ads of the World™ an All Creative World site

Marie France Bodyline: Tape

Marie France Bodyline: Tape
Your rating: None Average: 5.9 (17 votes)

Advertising Agency: Wunderman, Dubai, UAE

10 Comments

Pushkaraj Shirke's picture 215 pencils

Neat idea! Did it really work?
given that women feel conscious even discussing their weignt/size in public, apart from dressingrooms, women wouldnt use this tape newhere else.

xcreativity's picture 2384 pencils
4

not convinced

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog | Vlog:Video | Plog:Print | Twitter | Facebook

Corbeen's picture 989 pencils

Hey you, professor! with the unnecessary comments all over... Change ur picture !
This is goood!

Hiperion's picture 3108 pencils
5

Good idea.

keithstoeckeler's picture 425 pencils

Kind of ballsy, especially due to the target. I like it.

scs7683's picture 198 pencils

"These mini tapes were given out where women who cared about their looks frequented." So if a woman doesn't frequent a salad bar, salon, or lingerie store she doesn't care about her looks? That's a pretty bold assumption. Women face enough body image issues from the media, this just seems like a poor way for a company who supposedly cares about weight loss to promote themselves.

Trade Show Giveaways: Because making the right impression to potential clients takes more than just a smile.

silvi's picture 4174 pencils

I think this is the best idea of the week. Guys, I´m a woman worried by my weigh, and i say: THIS IS EFFECTIVE!

brandingworthspreading's picture 656 pencils
4

It is a great approaach to the main audience. Nice and simple.
Great!

yohanes sumera's picture 25 pencils
5

good idea! very effective!

“With love and patience, nothing is impossible.”
Http://sumefolio.blogspot.com

raavigeorgian's picture 2450 pencils

very effective

Ads of the World advertising archive and community showcases fresh creative campaigns daily from around the world. Read more

Do you need a great new logo?

If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.