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Return to sender

Agency: 
Published/Aired: 
August 2009
Description: 

We turned expensive Canpages (Yellow Pages) ads into laminated envelopes and mailed them back to their owners with an offer to take them online for half the price.

Copywriter:Mike Catherall

Advertising Agency: Immersion Creative, Canada
Creative Director: Mike Catherall
Art Director: Lucas Gaudette
Photographer: Maria Hruschak

Comments (7)

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Highest Rated

satrianee's picture
satrianee
Activity Score 3748

can very well convince any budget making executives in a company... Very effective I believe, and just "right to the point"

jealous-making idea!

Guest's picture
Guest

Awesome, simple, slick.

jorj's picture
jorj
Activity Score 638

Good idea.

yoshimotobear's picture
yoshimotobear
Activity Score 45

cool

crocodile ghandi's picture
crocodile ghandi
Activity Score 29

I bet it's profitable project !

Guest's picture
Guest

Awesome

KeithWDC's picture
KeithWDC
Activity Score 3

Tremendous! Great idea.

satrianee's picture
satrianee
Activity Score 3748

can very well convince any budget making executives in a company... Very effective I believe, and just "right to the point"

jealous-making idea!

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