HelpAge India: A helping hand

Advertising Agency: Publicis Communication, Mumbai, India
Chief Creative Officer: Ashish Khazanchi
Executive Creative Director: Tushar Kadam
Creative Directors: Vivek Rao, Shahrukh Irani
Art Director: Santosh Sonawane
Copywriter: Manan Pandya
Photographer: Samier Salunke
Account Director: Natasha Kulkarni

Forward

Facebook Like

Google Plus One

13 comments

984 pencils

Milan SolankiWednesday, August 1, 2012 - 07:03

normal sticks would be more comfortable to hold

256 pencils

shahid.hWednesday, August 1, 2012 - 09:30

I haven't see a more uncomfortable stick lately.

79 pencils

zebraxasWednesday, August 1, 2012 - 12:04

useless and expensive. not a simple idea nor a good one... FAIL

16792 pencils

kleenexWednesday, August 1, 2012 - 12:15

WTF!??!?!?

4 pencils

theguyWednesday, August 1, 2012 - 12:42

This design doesn't seem very user-friendly. I can't imagine my grandparents being able to steady themselves with that grip.

And with it being distributed in India, what is up with the skin color of the walking stick hand? Seems almost racist and demeaning...

144 pencils

KnellaWednesday, August 1, 2012 - 15:04

77 pencils

Alfred LoverWednesday, August 1, 2012 - 17:07

Yeah Good

1351 pencils

baliaisWednesday, August 1, 2012 - 22:52

Creepy

31 pencils

sheethalaryaThursday, August 2, 2012 - 01:14

works for me.

304 pencils

hasalaka.thThursday, August 2, 2012 - 02:24

This is not a suitable design.

1495 pencils

bate_palmasThursday, August 2, 2012 - 06:05

Interesting idea, but I think it looks REALLY weird having all these old people walking around with them

335 pencils

LittleJoeMonday, August 6, 2012 - 05:56

Terrible

69 pencils

MitziThursday, November 8, 2012 - 04:38

.. the idea is gud

Ads of the World advertising archive and community shows creative campaigns daily from around the world. Read more

Follow @adsoftheworld

Get a new logo for your company.
In our logo store you can pick from over 40,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.