EIZO: Pin-up Calendar 2010
EIZO medical imaging high precision displays for the examination and diagnosis of radiographs. Whereas craftsmen are showered with pin-up-calendars at the end of every year, this kind of present is less popular among medics. EIZO breaks this taboo. This pin-up calendar shows absolutely every detail.
Advertising Agency: Butter, Berlin/Duesseldorf, Germany
Creative Director: Matthias Eickmeyer
Art Director: Nadine Schlichte
Illustrator/CGI: Carsten Mainz
Copywriter: Reinhard Henke
Published: December 2010
30 Comments
Me like :)
cool one.
hopa, scuze
...die schönsten Frauen kommen immer noch aus Düsseldorf - egal ob real oder via X-Ray ;)
Nice one :) At least less photoshopping than in a Playboy.
i want one!!!
mix entre healthcare i gran consum. m'agrada.
Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com
Smells like Cannes spirit :)
Great...love it. Fun stuff
Let's keep advertising fun
Funny. I like it.
pretty nice and diferent, funny too
Clever. In a saturated calendar market, where most look the same, this definitely stands out.
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http://keithstoeckeler.com
http://allthatinspires.me
... and you can see also her breast implants :D
very different and smart.
Excellent!
Smart Idea!
Gee I sure am glad that there are no female physicians in the world...
Mmm, yummy!
great concept perfectly executed. loved it.
Don't follow the herd - be yourself!
Great. I want it :)
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
Too HOT!!
great and diferent!!!,
como puedo tener una copia del calendario pin-up???????????
esta buenisimo!!!!
It give me a bone(r).
it give me a bone(r)
Someone at Ezio shoud suggest the model have a spinal check-up as her lumbar spine is hypomobile and it appears there is some anterior spur formation between L5-S1. She would be appreciative in being able to handle things before they become symptomatic. R.Kelley
a good idea.
so everybody looks smilar under xray. so nothing to worry for pirelli girls :)))
wow i wonder what they had to go through to get those images :-p
the type design at the start is beautiful :-)
calendar designs are usually so generic and bland, so glad to see one that's exciting and different :-D
Lynn Ho
Decision Communications Pte Ltd
Advertising Agency Singapore
www.decisioncom.com
funny
Where can I go to purchase this calendar or at least some prints? These are way awesome
Interesting!. I haven't got the chance to see anything like that so far. I guess we should never underestimate the power of medical technology, we should consider ourselves lucky that we can benefit from that.
teleradiology