When there's excess, get rid of it.
Advertising Agency: Rapp Collins Colombia, Bogotá Colombia
Creative Directors: Pablo Castro, Juan David Botero
Art Directors: Carolina Ramírez, Yesid Suárez
Copywriter: Pablo Castro
Released: November 2007
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Comments
Nice DM.
cool, i like it, well done!
buen trabajo muchachos, saludos de un colombiano en argentina.
www.lordvitrioads.blogspot.com
simple, direct, no BS approach.
wish there were more ideas like this.
This actually made me want to work on some direct mail assignments!!
You guys showed me how fun and rewarding it can be. A simple, creative, to-the-point communication. Absolutely memorable piece of work. Wish I'd done it.
Very, very good.
Wait, theres a patch that can remove my fat now?
Sweet!
.....wait, only legal in Columbia... dammit!
Yes, as long as I don't have to diet or exercise. Just give me something that will artificially take my fat away, because i couldn't POSSIBLY have the self discipline to put down the grape soda long enough to TAKE A FREAKING WALK.
Sorry, this is a really sore subject for me. How long would it take you to work off that excess fat? A month of exercise? Lazy assholes.
...but it is a great piece. Good work done for an evil cause.
Works for me.
Me gusta la idea, que bueno ver trabajos en español por acá.
Lu
Lu*
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