Advertising Agency: LOWE, Bangkok, Thailand
Regional Creative Director / Copywriter: Clinton Manson
Regional Creative Director / Art Director: Dominic Stallard
SVP Creative Resources: Piyachat Cholasap
Before you do scam ads, understand the market you work in, or else you'll get found out.
Unsealed dm in Thailand? . DM sent to Thai house wives, up-country ? With English copy inside??? I don't think so.....! In Thailand, Thais predominantly speak Thai and read Thai. English is a very very distant second. Up-country, no Thai house wife speaks, let alone reads English, or more to the point English dm copy.
Comments
]wow thata very very goooooooood.
love anything creative
http://addot.blogspot.com/
Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com
Another great piece of work in a row. Very nice.
Not-a-bad!
Really great idea.
www.dasgoodads.com
Really nice. Haven't seen a mailer quite like this before (although there will be people saying "done" in a minute).
You've got to be pretty confident in the product to do this, but never the less it's a very clever solution to the brief.
Well done. I'm a bit jealous.
"stay low, move fast"
Doin' it for the points
fuckin good!
I'm curious how much this mailer cost to put out.
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www.dasgoodads.com
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www.dasgoodads.com
Stains are one thing... but that pen ink looks pretty sunken in.
i wonder if those stain really gone with only 1 wash ?_?
love the idea though..
i think the idea is very good.
but.. i don't believe their claim or any other detergent's claim to remove stains in 1 wash. It might remove dirt, but grease and pen ink no...
this is fucking nice!
PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com
PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com
nailed it.
Adi
what if the stains does'nt wash out, hehe
Before you do scam ads, understand the market you work in, or else you'll get found out.
Unsealed dm in Thailand? . DM sent to Thai house wives, up-country ? With English copy inside??? I don't think so.....! In Thailand, Thais predominantly speak Thai and read Thai. English is a very very distant second. Up-country, no Thai house wife speaks, let alone reads English, or more to the point English dm copy.
http://www.canneslions.com/winners/direct/win_3_1_00727.htm
not really the same, but same back concept. just thought it was interesting.
Gold!
Good idea!!
Great Idea
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