BMW: Scratch card

Advertising Agency: Cundari Toronto, Canada
Chief Creative Officer: Brent Choi
Designers: Stephen Tasker
Associate Creative Director / Copywriter: Tim Das
Art Director: Stephen Tasker
Associate Creative Director: Mike Dietrich
Account Manager: Serene Fattouh
Producers: Cecily Lo, Kenrick Hau

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13 comments

SoCH_TO's picture
SoCH_TO
953 pencils

Nice art Direcation!!!

Live with Passion

Guest's picture
Guest

Good interaction of product with user

Guest's picture
Guest

can anyone read the headline?

Guest's picture
Guest

Front: Looks like you've scratched your door panels.

Back: Good thing you're covered. (then blah, blah, blah about protection products).

Guest's picture
Guest

Nice idea. Makes me wanna key a BMW.

alexander_bickov's picture
alexander_bickov
3279 pencils

Good interaction of product with people

Guest's picture
Guest

Need actual copy; image is too small.

busyb's picture
busyb
115 pencils

ooooooohh no.

Guest's picture
Guest

done by Leo Burnett Puerto Rico about 4 o 5 years ago for Maaco

jeann's picture
jeann
107 pencils

nice! simple, and the medium works well with the product.

patUDAY's picture
patUDAY
436 pencils

I like it. Good ad.

UDAYpatwardhan@+91 22 98206 54722

capton john's picture
capton john
640 pencils

he he he really nice idea :D

Think, Act, Invent.
www.narendrakeshkar.com

bi_sign's picture
bi_sign
262 pencils

good

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