Bavaria Pilsner Beer: Book

Men are from Bars. Women are from Venus.

Advertising Agency: KesselsKramer, Amsterdam, The Netherlands

Related videos by Shutterstock

27 comments

Guest's picture
Guest

Awesomeness!

Guest's picture
Guest

I love that book. Read ut say too many times. Nice work. Wish I'd done it.

keithstoeckeler's picture
keithstoeckeler
425 pencils

Sort of clever, a little late on delivery however.

Guest's picture
Guest

Yeah, I could've sworn I've seen this done on old Warner Bros. cartoons, albeit with a flask.

Advert Norton's picture
Advert Norton
26 pencils

totally awesome

F.Abboud's picture
F.Abboud
218 pencils

Nice idea :); however, for a DM, it'll be expensive. Beer is a mass product and DM is a targeted medium

atb2005's picture
atb2005
13567 pencils

This could be a great promo item, sent to, say, select book critics only :)

silvi's picture
silvi
4172 pencils

Wonderful idea

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Creative, bit less effective I suppose.

Old item though, Bavaria renewed their corporate ID over a year ago.

Guest's picture
Guest

Punny. But funny.

Guest's picture
Guest

Haha, nice pun. Hey, guess what! Hitting the books = hitting the bottle!

fotdot's picture
fotdot
673 pencils

Punny, not funny.

Guest's picture
Guest

Awesome! Keep waliking... Johnnie Walker!!! lol

dimflo's picture
dimflo
20 pencils

yeah indeed - any updates on how you used it?

Change makes the world go around

kondensofke's picture
kondensofke
338 pencils

so cool :D

Guest's picture
Guest

booooring. and too expensive. therefore not realistic

Schirone's picture
Schirone
98 pencils

can't be expensive, it's not a book, is just made of paper.

i'm here because i'm procrastinating

tirthomitro's picture
tirthomitro
2756 pencils

yay!!

they showed me a picture & i laughed
dignity has never been photographed

salamandos's picture
salamandos
1947 pencils

wow.. really fun and surprising!

Guest's picture
Guest

An agency from Brazil, WE, had made a similar, during a literature event called FLIP, in Paraty, on August 6h - 2010.
Colorado is a handcrafted special beer. Coincidence.

http://twitpic.com/2td2vb

Dzsoi's picture
Dzsoi
5881 pencils

Lovely!

ie06gg's picture
ie06gg
132 pencils

This stuff (beer or whatever in a book is an old age concept) but what like about this is the book along with it.

It's easier to criticize than to create.

Guest's picture
Guest

nice concept.........cool

eminenz's picture
eminenz
73 pencils

Cool....

Kre8 Media's picture
Kre8 Media
4 pencils

This is interesting. I am guessing this would be a list of contacts for bars and restaurants?

Shridevi's picture
Shridevi
184 pencils

Very nice

Log in or register to post comments