A specially designed box for lost property was made and sold to restaurants, spas and museums to raise money for research about dementia. Items that no one claimed, were sold for the benefit of dementia research.
Direct advertisment created by Pool, Sweden for The Swedish Dementia Association, within the category: Public Interest, NGO.
Presented in collaboration with the Dementia Association.
We all forget things sometimes, it’s natural. But when we get older forgetfulness can be a ﬁrst sign of dementia. Support our struggle, give a donation to the Dementia Fund, pg 90 08 58-2. Or leave your things in the box and they will be sold to the beneﬁt of the Dementia Fund.
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