Advertisement

Sofa Week, Popcorn Sofa

Agency Network: 
Published/Aired: 
May 2011
Description: 

Planner Daniela Bombonato

Direct advertisment created by Ogilvy, Brazil for Magazine Luiza, within the category: Media.

Advertising Agency: Ogilvy, Brazil
Executive Creative Director: Anselmo Ramos
Creative Director: Eduardo Marques
Copywriters: Hugo Veiga, Eduardo Marques
Art Directors: Bruno Ribeiro, Diego Machado, Pedro Izique
Producer: Antonio Carlos
Illustrator: Diego Machado
Account General Director: Daniela Paris
Account Directors: Alessandro Viçoso, Roberta Meschiatti
Account Manager: Daiane Bernardes
Producer: Antonio Carlos

Comments (15)

Log in or register to post comments
createwitty's picture
createwitty
Activity Score 204

who can come up wid an idea of a popcorn sofa...interesting, unique, creative...

Winter's picture
Winter
Activity Score 77

simple, relevant, memorable. :D and i want one

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Simple and somewhat relevant yes, but it doesn't fully fulfill the claim it's more comfortable. But it's an entertaining way to get attention to the brand though :)

Mr. Green's picture
Mr. Green
Activity Score 114

Unexpectedly yummy! Love it.

tirthomitro's picture
tirthomitro
Activity Score 2758

simplicity at its level best

they showed me a picture & i laughed
dignity has never been photographed

heyhami's picture
heyhami
Activity Score 2

Hmmmm...really ausam......:)

KOWU's picture
KOWU
Activity Score 111

hahahaha, seis tao usando muita droga galera!!!!

Prof's picture
Prof
Activity Score 1449

thats an expensive give-away ;)

still very cool.

Quite really.

Davai's picture
Davai
Activity Score 618

Very nice

antoniobac's picture
antoniobac
Activity Score 192

made out of 100% pure awesomeness

Mr. ok's picture
Mr. ok
Activity Score 37

ok

bragajunior's picture
bragajunior
Activity Score 3

Perfeito! Porque não pensei nisto antes ;)

comandohector's picture
comandohector
Activity Score 6

Just Amazing!!!

Kriativity's picture
Kriativity
Activity Score 414

ha!i like like!

enigmabra's picture
enigmabra
Activity Score 58

F***...that was genius!!!

Advertisement