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QR Cookies

Agency: 
Published/Aired: 
October 2012
10781
Description: 

Electronic book store "Four Directions" is an environmentally friendly business. Naturally, the book store was looking for ways to advertise offline that wouldn't be harmful to the environment. Rather than using printed flyers to distribute a QR code, Grey Hong Kong invented an environmentally friendly advertising medium with only HKD40,000 budget- QR cookies.

Direct advertisment created by Grey, Hong Kong for Four Directions, within the category: Media.

Advertising Agency: Grey Group, Hong Kong
Executive Creative Director: Keith Ho
Creative Directors: Kym Ma, Jeff Tsang
Copywriter: Kristie Chen
Art Directors: Jeff Ng, Dia Nip
Typographer: Jeff Ng

Comments (3)

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Highest Rated

DesignDine's picture
DesignDine
Activity Score 1313

Not bad.... looks kinda plastic anyway!

DesignDine's picture
DesignDine
Activity Score 1313

Not bad.... looks kinda plastic anyway!

kleenex's picture
kleenex
Activity Score 48079

nice concept.

Klara K.'s picture
Klara K.
Activity Score 3343

QR codes doesn't really work that much.

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