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Monik

Agency Network: 
Published/Aired: 
April 2010
Description: 

Digital advertisment created by Ogilvy, Honduras for Viyda, within the category: Public Interest, NGO.

Advertising Agency: Excell Ogilvy, Honduras
Creative Directors: Carlos Escobedo, Miguel Mayen
Copywriters: Carlos Escobedo, Aida Araque

Comments (6)

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GoodArt's picture
GoodArt
Activity Score 34

Can anyone explain? Didn't get it.

StarlaY's picture
StarlaY
Activity Score 310

they created a fake sexy girl profile on social media. After her profile reached 3000 friends, she revealed that she had Aids. Therefore they achieved their goal and strategy reminding people how close Aids can be. A good example for the usage of social medium.

“Inspiration exists, but it has to find us working.” Picasso.

luispiter's picture
luispiter
Activity Score 2756

wow.. nice very nice

oliver79's picture
oliver79
Activity Score 146

Muy bien!!!

HV's picture
HV
Activity Score 212

Its SPAM. How sad.

hufflepoff's picture
hufflepoff
Activity Score 430

I think this is very good. It gets in mind of the audience better than any print or tv ad could! Real live interaction!

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